There is a lot of pressure when you’re a blogger to have the newest items or consistently have new clothing/beauty items to post about. It can be easy to get swept up in spending money on items you might not necessarily need, or have the money for. You actually can blog without having to spend a lot or any money if you don’t want you. If you have well written posts (and words are free), people will read your blog regardless of if you are buying new things. As a college student I am constantly watching what I spend and making sure that I draw a fine line between buying some I can afford and want, to buying something solely for blogging. I thought I would share with you some of my tips for spending less as a blogger because it can be done!
First, you have to stop comparing what you have to other bloggers. For example, it can be so easy to see other fashion bloggers with new outfits or pieces each week and think that you have to go do some shopping to up your blog posts. You have to get yourself out of the mindset of comparing what other people are buying for their posts to what you’re buying. You don’t know their financial situation and having new items to blog about doesn’t necessarily mean their blog is doing better than yours. Understanding that will start to help you stop getting that urge to buy something solely for a post.
Sometimes as a blogger you have to get creative and blog about what you already own. It can be hard to come up with new material but with some creativity it can be done. If you’re a beauty blogger talk about products you didn’t like. People love reading honest reviews even if it’s about a product that isn’t good. Create new makeup looks with your makeup and give updates on how you feel about products you have owned and used for awhile. If you’re a fashion blogger get creative with styling different pieces together you usually wouldn’t. You can also do posts on products you regret buying or trends you’re not loving. If you’re a lifestyle blogger the posts you can create are endless, and all you have to do is rotate the photo props you already have. You just have to get a little creative and have a new outlook on what you already own!
If you are in the need of some new pieces in your wardrobe for blog posts you can always get together with other bloggers and do a swap! This can be a free way to switch up your wardrobe and bond with some fellow bloggers. Always be careful with whoever you meet in person (meet in a public place), or if you’re shipping make sure everything is real. Make sure sizes will fit and it’s something they would want and you would wear. Also make sure that everything you’re sending is pretty close in price value with what they are sending you and exchange tracking numbers. You can also do the same for blog props with other lifestyle bloggers.
Making it a habit to only shop sales when it comes to beauty and clothing can help you drastically spend less! It can hard when you see a new item that you desperately want, but often times in a little while it may go on sale. Browse around and always search for sales online because some times the store won’t always have the sale advertised on the home page. Look through sale sections and see if there are any reward programs you can join that will help you get discounts. Also if you’re a student, always ask about student discounts. You would be surprised the amount of stores that give them but never tell you up front! Check out this website to see 100 stores you can get discounts from for being a student, and before shopping always do a simple search to see if the store you’re going to has one. You can also use programs like Unidays to get discounts!
The trick you have to master as a blogger is to put everything on rotation. Whether it’s a clothing piece, beauty product, or lifestyle prop/location, you have to have time between posting with each item. By rotating items and having a few weeks/posts between them you can use the item more without overwhelming your readers with the same top or eyeshadow palette. There is nothing wrong with using the same shirt in multiple outfit photos or the same product, you just have to get creative with spacing each post out!
Mindless buying can be a problem when you’re a blogger. Make it a practice that everything you buy has a purpose and a place. Don’t buy something that you won’t get at least 5-10 uses out of. It can be a bit hard a first and you’ll more than likely mess up at least once, but using this practice when shopping will help you spend less. Also make sure that you are buying needs and loves not want and likes. Everything you buy should be either something you need or something you love. It can be easy to be out shopping and see something you like but you’re not in love with. Buying only items you love and need will help you spend your money as a blogger more wisely.
And those are my tips to help you spend less as a blogger. Have you had any spending problems as a blogger? If so, let me know in the comments and feel free to share how you personally spend less!
I’m Kara Callahan, a 22 year old blogger with a camera in one hand and a book in the other. This is my lifestyle blog where I share life’s simple moments, tips + inspiration, slow living, blogging tips, travel photo diaries, book recommendations, and more with a few outfits in between. I hope you get some inspiration and happy reading!