A Chat About Authenticity When Creating Content Online


Authenticity is a word that is used a lot when it comes to blogging and creating content online. It can be so easy as a blogger to sometimes wonder if you are being 100% authentic, especially if you are an overthinker like me. I thought I would share some thoughts on authenticity when creating content online + a few hopefully helpful tips to remember!

It doesn’t mean you can never change

Being authentic doesn’t mean that you can never change. Your style, what you write about, what you photograph, your opinion on something, or the type of content you create can change. We are always evolving and it would be boring if we all stayed the same for most of our lives. You are never the exact same person you were yesterday, so it’s okay to change.

You don’t have to share everything

Just because you don’t share everything online doesn’t mean you are not being authentic. There is no rule that you have to share every part of your life online to be “real” or “authentic”. All that matters is that you are honest about the things you do share.

Take inspiration from others but make it your own.

One of the best things about social media and blogs is the endless amount of inspiration you can get. There is nothing wrong with taking inspiration from others. But it is always best to try to put your own style and touch to it to make it your own. You can like the style of someone else’s content, but that doesn’t mean you have to create in that same exact style. Spend time figuring out what your style or aesthetic is. And if your style is similar to someone else’s, that’s perfectly okay! Just make sure you are doing what you genuinely love.

Create what makes you happy

It’s so important to stay true to who you are and to do and create what makes you happy. There will always be someone out there who will enjoy what you create. So you might as well stay true to yourself.

Just remember that authenticity wins in the long run and that only you can determine what is authentic + genuine for you!

16 responses to “A Chat About Authenticity When Creating Content Online”

  1. Yvonne says:

    I loved reading this post and I so agree with you! This outfit is simple and chic. I love how comfortable it looks!
    xo Yvonne

  2. Love this casual summer look! I agree with your tips. I think doing what you love is the most important because that’s always authentic.

  3. Lovely says:

    You look beautiful in this outfit Kara, simple yet very put together! Love the post and agree also with doing what you love is the most important.

    Lovely Amusan

  4. Jenny says:

    Great advice Kara, my blogging style has changes so much over the years I’ve even changed the name of my blog and created new ones! The older you get the easier being authentic comes anyway 🙂

    Jenny | Local Leo

  5. Allie Mackin says:

    Many interesting points here. I had an in-depth conversation recently with a fellow blogger about not sharing everything. I see my blog as a job in a way and when I am at work I don’t share everything so I don’t on my blog.

    My blog is part of me, but it is not the whole picture. There is no need to share everything. It is your space to do with it what you will.

    Allie of

  6. Radi says:

    I like it… it’s nice to keep these points in mind. Most definitely be you and do what you love! 🙂

  7. Mica says:

    What a cute polka dot skirt! Good points about authenticity too – I think it’s important to be private online, but there is still so much you can share without losing your authenticity! 🙂

    Hope you’re having a great start to your week 🙂 It’s a more relaxed week this week after a busy week last week!

  8. Jacob says:

    Articles like this needs to be put out more. Thank you for sharing

  9. Hello
    I also agree with you, I think we can change tastes the taste evolves !! And, I also don’t think we should say everything, there is always something that is just ours. I often get inspired in photos that I see on insta, I confess !!
    As for your look you are very classy.

  10. Missy May says:

    Authenticity is very important and I love all these tips shared, Kara. You’re right about seeking inspirations, but making it your own. Being one’s self and doing what works for em is paramount.
    You look great. I like the comfort.

  11. Kathrin says:

    I think that’s a great post and you made some great points!

    I also tend to overthink things and being shy, I’m afraid that I’m not sharing enough while also being worried that I’m sharing things no one will care about. Thank you for all your wonderful tips.

    Kathrin | Polar Bear Style

  12. sepatuholig says:

    indeed dear, well put!
    ig @grace_njio
    other ig @wonky.pots

  13. Quinn says:

    Yes, yes, yes to all of this! It’s difficult to be authentic online – not talking with someone in person makes it so much harder to get to know your audience AND be yourself. The sharing balance is such a struggle – would love to see another post expanding on this, Kara!


  14. Anastasia says:

    YES to everything you said and may I please say how much I hate copycats!

  15. It’s really interesting! And I love your polka-dot skirt!

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